Sunday, May 10, 2009

Keeping engagement sessions engaging!

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Engagement sessions are not just bringing_a_couple_out_anywhere_to_photograph. It's a big deal for us. We plan the locations (nature versus architecture), schedule (time and location for the sunset) and wardrobe matching with the couples. We'll ensure that our most amazing makeup artist and hair stylist are on board for the shoot. At times, we'll go as far as to invite our couples for a home cooked meal while we talk about the upcoming shoot while we psyche each other up for the fun filled day of shooting.

I'm a foodie. So, it's not one of those mac-n-cheese dinner, but white truffle cheese, salad with drizzled pomegranate reduction dressing, shrimp bisque, medium-rare grilled tenderloin steak, banana fosters spread over grilled peaches-a la hot/cold/sour/sweet combo. Mmmmph..mmmmmph. :P~ Did I ever mention that we also photograph food? So, imagine how beautiful your wedding cake will look.

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I digressed... There are three important pieces to our engagement sessions that we always capture, which you'll notice through the images in this blog.

  1. Love - It's about how he looks at her and holds her, how she plays with her hair when she talks to him, how she always laughs when he tells a joke. It is the most basic instinctive raw emotion. Yes, we capture the love and we know where to find it. ;)

  2. Fun - The above images tells it all. We have a blast when we go out photographing our couples and by golly, you should too.

  3. Art - We play tai chi with nature. We utilize natural sunlight in combination with flash photography to create the most beautiful and natural portraits, with a gorgeous backdrop in nature (see images below). By posing you a certain way in relation to the light, we help you shred 20 lbs without breaking a sweat.

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Engagement photography collection for us is to reach through the camera lens, pulling in the couple’s shared happiness, and recording that for them to remember.

Of course, the greatest fun with the engagement shoots is my collaboration with the couples themselves. They give me new ideas all the time. These collections of pictures reflect the freshness of relationships before the weddings, before the kids, before the mortgages. They are keepsakes as meaningful as wedding albums.

- Michael Soo

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Thursday, September 6, 2007

Top 10 Criteria to look for in a "Dream Wedding Photographer"

Being a bride isn't easy. You have a thousand things that you are coordinating and another thousand that you have to do yourself. As the saying goes, "If you want to get things done right, you'll have to do it yourself." On top of all that work, you'll need to select a photographer without knowing their true abilities. That's one of the biggest reason referrals work great and higher-end bridal shows are filled to the brim. So, what are the Top Criteria to look for in your Wedding Photographer? Hopefully, this list will help you funnel down the list of photographers to a top 2-3 that you will be absolutely thrilled with.
Photojournalistic or Traditional
  1. Style : Your eyes tells it all. What styles are you attracted to? Is it photojournalistic (documentative by nature with well composed artistry fused within)? Traditional (posed beautifully against a backdrop of scenery of sorts)? Although there are some photographers who are more flexible than others, you can pin point down your style easily by just going through photographers' website. The photographer's portfolio will look really easy on the eyes if you really like his style. Comparison shop by viewing the images will provide a big payoff here.
  2. Website : Any legitimate photographer should have a professional website that showcases his/her portfolio of imagery he/she is capable of. The website should be clean and easy to navigate. The portfolio and design of the website can clue you in on what he/she likes and his/her composition skills in photography.
  3. Blog : What is more important than the website is the blog!! See what the photographer has been shooting every other week!! Every photographer places their absolute best work out of years of shooting in their website. But it's the consistency in their artistry that you will only find in their weekly blog.
  4. Clientele Variety : The portfolio of the photographer website should contain a variety of clients. If it contains a lot of images from the same people, you might want to research further as those may be weddings of relatives of that photographer. Weddings place a lot more stress on a photographer. Every moment counts. The fast paced environment do not allow the photographer to think twice about how to expose their images correctly in the technical sense.
  5. Reference/Testimonials : Ask the photographer for testimonials or reference from his past clients. That will give you an excellent idea on how well he works with his clients. If people you personally know has worked with him/her before, it's even better.
  6. Engagement Sessions : Photographer who does engagement sessions will provide an excellent test-bed for you and your fiance(e) to work directly with your photographer in a casual environment before your momentous day. This will strengthen your relationship with your photographer as well as produce a larger variety of imagery in your albums.
  7. Backup Equipment : Ask your photographer how many cameras will be there at the wedding. If he/she replies "one", run away as fast as you can. With the digital imaging revolution, just about everyone has a $1000 digital camera and claims to be a photographer. Do not get trapped into allowing your big day to be shot by a photographer who does not have multiple cameras, multiple lenses, multiple memory cards, etc. I have seen weddings half ruined by photographers who dropped his camera into mud and not being able to continue shooting for the rest of the day. Do not let that happen to you.
  8. Photographer #2 : Beyond backup equipment, if you are paying good bucks for the wedding, expect an option from the photographer to allow a 2nd photographer to be present. Providing multiple angle coverage is more important than one might think. Just by the couple turning away from the photographer to kiss, the main photographer may, within that second, lose his ability to capture the most important moment of your life. In addition to that, a 2nd photographer may come in handy to direct group photos to be shot smoothly, arrive to a wedding separately ensuring that if the main photographer is stuck in traffic or whatever other inevitable that may happen. Essentially, the 2nd photographer is your one time insurance coverage that pays for itself.
  9. Speed is of the Essence : Find out from the photographer when will your images be available online (average timeline is a week), when will your album be designed (average timeline is a month) and when the final album can be delivered after the approval (average timeline is another 1-2 months).
  10. Contract : Never do business with any wedding vendor without a clearly written contract or agreement that specify what exactly you will receive.
This will hopefully get you started on how to narrow down on your search for the photographer of your dreams. Do meet up with your photographer if you have questions. A good professional photographer will answer your questions to the best of his/her abilities in the most honest way possible. - Michael Soo

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Saturday, August 4, 2007

Strength in Diversity

By now, you probably think I'm a nutty professional photographer, dipping my toes into such a wide variety of subjects, from product photography to food photography to fashion photography to glamour photography to landscape photography and fine art photography to gosh, portrait photography, wedding photography and what else, commercial photography. On top of all that, I'm also well versed with Search Engine Optimization (SEO) and Website Design!!. Still think I'm sane?! I think not. While 90% of professional photographers out there strive to specialize in one field of photography, I spread my wings and claim strength in all. Is my brain really that slow? Contrary to what you might think, I have good explanations on what I've done thus far.
  1. Mastering different facets of photography has allowed me to apply my knowledge in one to another. For example, if I were to shoot an engagement session at a seemingly boring golf course, I can utilize my knowledge as a landscape photographer for composition; my discipline in fashion and glamour photography to pose my subject beautifully; my in depth experience with studio lighting to use bounce multiple light sources to the subjects to create a wonderful interplay of light and shadow.
  2. It keeps me excited as a photographer and continually challenge my ability to improve. It is much more often to hear of, say a specialized wedding photographer to get bored of his craft due to lack of innovation, creativity and exciting work. He/She will tend to do the same style over and over again with overall little improvements. For me, however, I am never bored since I have been peaking my performance by learning everything I know from one area of photography to the next. What I thought about in one area of photography has constantly been applied to another.

However, in spite of the above, most clients tend to think of a photographer is best when he or she is specialized. Just think, a bride probably will be more apt to choose a photographer who is specialized in weddings versus one who does everything. How do you, as a photographer prove otherwise? Show them your portfolio. The images needs to speak and they will, if you are good.

- MS

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Wednesday, February 14, 2007

Children Photographer - Comp Cards

Child Model, Reanna Normally, I would collaborate with the model or with the model's parents (under 18 years old models) for modeling comp card (also known as composite cards or zed cards) creation. Planning tend to start weeks in advanced so that we're certain what to expect, the styles, market segment to go after as well as the environment.

This shoot unfortunately was postponed twice due to bad weather and family emergencies. So, the proper planning was shorter than average. I spent only 2 hours on this shoot (unlike other modeling shoots for model's portfolio that can span 3-5 hours).

A 7 year old model tend to not have the attention span to work for long period of times for a shoot. Going beyond 2 hours tend to wear them out fast. It is also crucial for the Ad agencies to see environmental shots where the model has an action oriented image where she is reading or playing. Agencies and Art Directors often like to see the models' versatility.

After all, modeling is a form of acting. Who wouldn't hire an active looking model when the product that goes with the model is an active wear or even an music player? Creating comp cards for modeling use isn't rocket science, or is it? Is it really just taking lots of pictures and slapping them together as a card, then print as many as you can to send to Ad Agencies, Producers and Art Directors. hoping, just hoping to get a break. We're in the realm of statistics here, right? The more you send, the better chance of getting a call back.

The market estimate survey shows that the chance to get a call back is 0.5% for the average model. So, in order to get 5 phone calls, you will need to send out 1000 cards! Realize that not all 5 calls will work out either. Now, 1000 cards isn't cheap. Neither is the price of stamps nor the time it take to fill them out and send them off. So, wouldn't you be better served to increase that chance by improving the statistics? How do we go about doing that?! Expressions are important for Comp cards Before we even start, here are the things you should NOT do as they will decrease the statistics even lower than the market estimate of 0.5%

  1. Don't have your family & friends take your modeling images for the comp cards (with the exception that they are professional photographers and done it comp cards extensively). With all due respect, photographing a model is just a bit more involved than clicking the shutter. Posing a model and understanding the market needs are two of the major components missing from your boyfriend's mind while he drools over the camera while photographing you. ;)
  2. Using the same background/situation for all of the images in the comp card. You need a bit more variety to proof your ability to adapt and express.
  3. Using the same expression for all of the images in the comp card. Botox won't win you a modeling job, unfortunately.

Doing all of the above will get you to the 0.5% acceptance ratio. We are getting somewhere, aren't we? What if I tell you that you can triple or quadrupling that percentage? It takes time to create a WOW comp card.

  1. Time to plan on the outfit that suits your style
  2. environmental or action shots to show your versatility and your ability to fit into various roles
  3. the spectrum of expressions to show your adaptability
  4. masterful lighting that will showcase your charm (notice I'm not using the word beauty. Being beautiful doesn't necessary make you a great model)
  5. post-processing or retouching to enhance your look will push your comp further than you can imagine.

Modeling isn't always about how beautiful you are or how sexy you look. Rather, it's your style and look that will fit the requirement, might that be a need for an athletic sportsman or a grumpy woman with an intriguing frown. Plan to collaborate with your photographer. It takes two hands to clap and only by working together, can this be achieved. Child Model, Reanna Here's the final Comp Card. - Michael Soo Soo Photography

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